Business Type
Mining / Cryptocurrency
Start
05 Feb 2019
Launch
15 Apr 2019
Budget
$ 250,000
Branding / Mobile App / UI / UX Design / Website
KYTO 🇩🇪
Summary
Kyto is a company that has multiple crypto mining farms.
The company provides crypto mining packages that you can rent. In other words, you can rent these mining farms through the packages that they offer.
Each of these packages has a time limit, for example, one, two months.
Each package you choose determines the speed and the amount of profit you get.
For example, you rent a package that is for one month with a speed of 45H/s, this provides $50 per month.
Another way to gain profit is through an “Affiliate program”.
By inviting your friends and family to this platform you can gain some profit as well.
This platform also provides lottery, get lucky games, customer support, account balance, and others more.
For collecting your profits, you have to send a request and after a confirmation process, your profits will be transferred to your bank account or to your wallet.
A user can have multiple accounts which he/she can use to buy packages and start mining.
Challenges
The challenge was to provide a budget crypto-mining service since having a mining farm is expensive due to the hardware, space, and electricity needed for profitable mining.
Also, additional services were needed to keep the client’s income and other ways to gain profit.
Solutions
To make mining budget-friendly, Kyto offers mining packages that people can buy and use certain facilities of the farms this way they don’t need to invest heavily to get started in crypto.
So the users can keep in touch with their profits and account balance, Kyto provides a dedicated wallet.
To supply users with other sources of income so they can afford packages more easily, Kyto came up with affiliate marketing, lottery, get lucky games, and many more.
User Persona
Biography
Alex is a young parent and freelancer, he is a full-stack developer.
He wants to find a new source of income since kids are expensive to keep alive.
After searching countless methods on how to generate income, he found cryptocurrency to be an ideal method, but because of his job and daddy responsibilities, he doesn’t have time to research trading strategies or do long-term investments in crypto since he needs a stable source of income in a period of time.
Needs
A second source of income that is not time-consuming and it is passive.
Goals
Using crypto as a steady source of income.
Hesitations & Pain Points
Not knowing about cryptocurrency and blockchain. Fear of losing money. Not knowing where to start.
Motivations
His motivation is to support his family and live a fulfilling life.
User Flow
High Fidelity Wireframe
Website Design
The landing page we designed for Kyto is appealing and worthy of their company and brand. Which maximizes conversion and growth in their website.
Website Grids
Login Page
Dashboard Panel
The dashboards designed for Kyto don’t only have an engaging look and feel to them but also they’re functional with well-spaced layouts and arrangements for productive information gathering.
Dashboard Grid
Components
Application Design
The Kyto app is as usable, functional, visually impressive, and dynamic as the website.
App Grids
Conclusion
We wanted to consider work and pleasure as the main theme of this platform since we made all the important components, services, and data be as perceivable and productive as possible but at the same time engaging and fun in a sophisticated way by using colors to grasp the best first impressions of the user, Icons that have a sense of familiarity and creativity, illustrations to bring out the semi-casual feel, as a result, users can gain income in a pleasureful way.
